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Industry Information » 北京葡萄酒市场庞大诱人


 
北京葡萄酒市场庞大诱人
 

北京葡萄酒市场庞大诱人 

               

  北京作为中国最大的经济、金融城市和国际化大都市,经济发达,消费能力强,国际化程度高,在全国酒类特别是进口酒消费市场中,占有举足轻重的地位,毫不夸张地说,北京是中国进口酒市场消费的风向标。所以,长期以来北京就成为国外酒商特别是酒业巨头觊觎和关注的首选目标。 


    北京现有常住人口2800万人,庞大的城市人群催生了巨大的酒类消费量。据统计,目前,北京市的酒类批发企业达2800家,零售商达38000家,仅这两三年内冒出的国外酒进口商、代理商就有1000多家,可谓百舸争流。

 可比性;消费还不成熟和理性,相当一部分消费者对进口葡萄酒认知度不高。


    纵观北京进口葡萄酒的发展态势,在可预见的较长时间内,进口葡萄酒的消费量仍将快速增长,进口数量也将大幅提高,预计5年后,进口葡萄酒的消费量会超过黄酒的消费量,增长速度居各酒种之首。进口葡萄酒的消费会更加成熟和理性,而品牌集中度也会越来越高。

尊享电话:010-59693077  18910692397

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MoreOrganization

Approved by:

Ministry of Commerce of P.R.China 


Organisers:

China Council for the promotion of International Trade

China Health Industry Development Alliance 


Co-organizers:

China Famous Wine Association   China Drinks Commission

China Association of Alcohol Circulation 

Shanghai Alcohol Circulation Marketing Association

Shanghai Bar Industry Association


Organizers:

Beijing Qianhe Exhibition Co.,L td

Beijing Nine Dimenstion Internet Technology Co.,Ltd



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